In this clip from – Michael Blue Williams, a manager, explains different ways to become a manager, such as through an internship or an artist friend. He also discusses methods of finding talent, such as attending open mic nights or going to showcases. Williams stresses the importance of being educated on the music industry too. He recommends reading books or going to seminars. The necessary qualities of a good manager are covered as well. For instance, having great time management and communication skills are essential. Also in this segment, Williams points out who should not be a manager. Artist should not represents themselves or hire their families.