In this http://www.artistshousemusic.org video interview, Joe McGuire, former CEO of the audio equipment chain Tweeter, discusses at the Berklee Music Business Seminar the art of conducting job interviews, and how to hire people who will make your company great. He focuses in particular on the difference between a diversity of personalities and a diversity of values, and how each can affect your operation, and on making sure that you hire the right people for positions of key responsibility.