In this clip from – Don Van Cleave, president of the Coalition of Independent Music Stores (CIMS), offers examples of the ways in which CIMS stores continue to bring value to customers, from hosting in-store performances to releasing live recordings. He also shares his thoughts on why Starbucks is good for the music business while large retailers like Best Buy and Wal-Mart are not, and explains how selling collectible items like band-generated USB sticks can keep customers coming back for more.